FUNDRAISER:Old Head (A Platfrm Film)

Why Your Donation Is Important! Let’s face it: The hashtag #OscarsSoWhite was created for a reason. Because of the lack of diversity in Hollywood, many stories — our stories — are not being told how they should. It’s important to…

FUNDRAISER:Old Head (A Platfrm Film)

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Why Your Donation Is Important!
Let’s face it: The hashtag #OscarsSoWhite was created for a reason. Because of the lack of diversity in Hollywood, many stories — our stories — are not being told how they should.

It’s important to understand, however, that Hollywood is a well-funded machine. The stories that get told are more often than not the stories that reflect/affect the lives of the people that are financing those stories. We can boycott and complain about the way things are but, in the end, meaningful change will not happen until we are financing the stories that reflect/affect our lives.

Founded in 2018 by NY Emmy® Award-nominated filmmaker Micah “CEO Sid” Overby, Platfrm Films is focused on developing thought-provoking projects intended for film, television and digital media. Our company is committed to groundbreaking storytelling while taking contemporary social issues to task. Platfrm Films champions highly specific perspectives and artistic collaborations with unique and traditionally underrepresented voices. Our work challenges the conventional architecture of genre storytelling from drama to thriller to social satire, while balancing forward-looking visual language with entertainment.

Our first feature, Old Head, shines a light on several social issues and real-life situations that are common in a world where perspectives are underrepresented. The dramedy film is about an aspiring rapper that misses out on his chance to become a Hip-hop star after refusing to play along with record industry politics. Similar to 1993’s commercially successful movie CB4, this film is loosely based on real life (and theoretical) events in Hip-hop culture.

The premise of the film’s plot is established in a scene that parodies The Secret Meeting That Changed Rap Music and Destroyed a Generation, a Hip-hop conspiracy theory.

Also in the film is a fictitious record company that aligns itself with a brewing company to cross-promote an alcoholic beverage. Although the satire may be lost on the newer generation of Hip-hop junkies, that aspect of the story is reminiscent of the 1990s era of Hip-hop when some of the biggest-selling and most influential Rap artists, including Notorious B.I.G., Tupac Shakur, Ice Cube, the Geto Boyz and Wu-Tang Clan, were enlisted to endorse St. Ides, a popular brand of malt liquor. It also brings to mind the acquisition of MCA by the Seagram liquor company, which occurred in 1995.

When the story’s protagonist refuses to participate in shady business practices orchestrated by the head of the record company, he is subsequently blackballed in the Hip-hop industry and spends the next twenty years of his life trying to make himself relevant in the ever-changing culture until a life-changing revelation forces him to “grow up”. He then becomes a hero when he uncovers a diabolical plan devised by a secret society of “culture vultures” that is out to destroy the once-pure art form for their own personal gain.

The characters in Old Head represent people whose stories aren’t always told in a positive way. The film is for the enjoyment of people who see its characters in family members, friends and people that they encounter on daily basis. Your donation towards the cost of production of this film will be greatly appreciated.

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